Case: Production of a series of report and presentation videos about the construction of major infrastructure projects in the Krasnodar Region as part of the national project “Safe and High-Quality Roads.”
Client: Avtodor KKA ROOR “Union of Road Builders of Kuban.”
Objective:
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Aerial drone filming of the construction of key road infrastructure projects across different regions of the Krasnodar Territory.
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Shaping the public image of the road construction industry, providing an overview of completed works and implemented projects over the year, and sharing plans for the future.
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Target audience: representatives of the road construction sector, government authorities, regional administration, and guests.
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Types and technology of filming: on-location video shooting, time-lapse recording in three phases, scheduled filming, and aerial videography using unmanned aerial vehicles.
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Ensuring compatibility for demonstration on all possible broadcast platforms.
Solution:
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Expeditions were carried out to the Timashevsky, Yeisky, and Leningradsky districts.
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Using a DJI Inspire 2 drone with a Zenmuse X7 camera and discrete optics, a series of road construction sites were filmed. The resulting footage provided industry specialists and regional leadership with up-to-date information on the progress of bypass road construction, the expansion of existing highways, the building of new bridge crossings, the development of comfortable rest areas, and other related road infrastructure projects.
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Editing, color correction, voice-over, integration of graphic elements, and final assembly of five report videos were completed.
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The series of report and presentation videos was showcased across all available platforms and at events of the “Union of Road Builders of Kuban.”
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Representatives of the road construction industry, government authorities, and the regional and national administration received current information on the scheduled progress of infrastructure construction projects. Once again, the road builders of Kuban demonstrated that the roads of the Krasnodar Region are among the best in the country.
